An Overview of Sales Force Development and its origins

Origins of sales force development –   

The origins of sales force development can be traced back during the early 1990s when the first major steps towards the development of a true Customer Relationship Management or CRM software was being conceptualized by the software developers and programmers. The early innovators like Brock Control Systems helped in pushing up the evolution of contact management software towards Sales Force Automation (SFA). This SFA involved imbibing many features of database marketing and then automating them and then combining them with contact management.

By the mid of 1995, the SFA and contact management evolved resembling modern CRM software with the last half of the decade bringing huge changes to the CRM industry. The emergence of salesforce.com, Inc in 1999 as a major Software as a Service (SaaS) vendor under the leadership of Marc Benioff eventually grew as a SaleForce Development Company that rivaled with CRM industry giants like Siebel Systems.

The rise of salesforce.com- 

However, the dot com bubble during the early 2000s hit the e-CRM Vendors the hardest leading to the emergence of a more comprehensive CRM systems that are capable of managing all business relationships. In 2007, Salesforce created a major breakthrough in CRM industry by introducing to the world cloud based CRM that addressed the need for customization over the cloud. The Salesforce tools as a CRM of this Sales Force Development Company are providing web based applications that are allowing companies to share information related to their sales efforts in the form of sales leads, customer information and customer interaction.

The cloud based and SaaS CRM solutions are to this day are continuing to integrate the more features like customer service and social CRM and are gaining popularity due to their lower costs and an easy integration with mobile devices. Salesforce.com as a Sales Force Development Company has established itself as best known vendor for its CRM products. During the early decades of 2000, Salesforce.com earned fame as the most highly valued cloud computing company in United States of America with a market capitalization of around $50 billion.

In recent years, salesforce.com is focusing on low code development solutions with a mix of developer platforms with the release of their cloud based development platform App Cloud App Mobile. This cloud mobile app is a mobile app focused on set of tools with a mix of target audiences that add up to a way of building front and back end tools working with Salesforce’s data platform and APIs while taking advantage of Heroku PaaS.